Harness Analytics to Acquire and Grow High-Value Customers
These days, it’s vital to squeeze every bit of value out of your marketing budget.
You must minimize marketing wastage and focus your spend on the right kind of customers — those who will be loyal and make a real impact on your bottom line.
Make the most of every dollar spent with our On-Demand Scoring services that combine our:
- Cutting-edge marketing analytics and scoring platform
- Unrivalled repository of consumer information and verified demographics
- Real-time technology
With On-Demand Scoring services from TARGUSinfo, you can:
- Identify your ideal customer segments and reach them with the most compelling media channels, messages and offers
- Reduce direct-marketing costs and tailor messaging with our prospect scores for your mail, email and telemarketing lists
- Deliver the most relevant display advertising with our services that enable ad networks to enhance their online targeting with offline consumer information
- Increase your inbound lead conversion rates with our on-demand lead scores that tell you how to prioritize your leads and tailor your messaging
- Promote customer retention, growth and satisfaction with our customer scores that let you optimize upsell and cross-sell opportunities
- Enhance your expansion and consolidation efforts with our site and market scores that pinpoint ideal areas for growth and/or contraction
Use Predictive Analytics to Acquire and Grow High-Value Customers
Turn consumer insights into revenue — even at the moment of live customer interaction — with our cutting-edge marketing analytics and scoring platform.
Deliver the Most Relevant Display Advertising to Every User
Use offline consumer information to find the right audience online with ultimate precision — no matter the site, context or current targeting methodologies.
Learning Center
Solution Overviews
- ElementOne Analytics Platform- TARGUSinfo (220 KB)
- Buying Power Score- TARGUSinfo (131 KB)
- Lead Scoring- TARGUSinfo (162 KB)
- AdAdvisor- TARGUSinfo (120 KB)
Podcasts
- Ready. Aim. Acquire.- 1to1 Media (24 MB)
Case Studies
- Liberty University- TARGUSinfo (489 KB)
- Credit Card Issuer- TARGUSinfo (125 KB)
- Learning Center Chain- TARGUSinfo (181 KB)
- Online University- TARGUSinfo (136 KB)
Webcasts & Webinars
- Get More Revenue Out of Your Call Flow- Frost & Sullivan
- Cutting-Edge Lead Management- American Marketing Association
White Papers
- Taking Online Targeting to the Next Level- TARGUSinfo (819 KB)
- Master Lead Scoring- TARGUSinfo (158 KB)
- Turning Prospects into Profits- Peppers & Rogers (744 KB)
Research & Reports
- Contact Center Best Practices- CRM Magazine (1.95 MB)
- Panning for Gold- 1to1 Media (631 KB)
- Get the Most Out of Lead Scoring- TARGUSinfo (119 KB)
Articles
- Sylvan Does Its Homework- 1to1 Media (256 KB)
