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TARGUSinfo Powers Caller Name Services to 86% of US Cable and Independent VoIP Subscribers

Company’s Authoritative CNAM Service Helps Fuel Rapid Growth of Universal Caller ID Services

VIENNA, Va., March 29, 2010 — Today, TARGUSinfo, the trusted leader in On-Demand Insight® linking billions of consumer and business attributes in real time, announced it powers the Caller Name (CNAM) services for 86% percent of US cable and independent VoIP subscribers.  In total, TARGUSinfo delivers more than 4 billion CNAM displays per month.

”In 2009, we witnessed the resurgence of Caller Name services for many of the top MSOs,” said George Moore, CEO and chairman, TARGUSinfo.  “As Universal Caller ID to television sets and to PCs becomes a mainstay service, Caller Name is further embedded into the everyday lives of millions of cable subscribers.”

For almost two decades, TARGUSinfo has developed core solutions for FORTUNE 500 customers built on having the most robust identities and attributes delivered across its real-time network.

TARGUSinfo Delivers a Satisfying Universal Caller ID Experience
TARGUSinfo is the leading independent provider of CNAM services offering more the 410 million CNAM/Phone combinations to more than 200 CNAM customers including cable, VoIP, ILECs, CLECs and wireless operators.

Through its repository, TARGUSinfo delivers only authoritative CNAM records and leverages its unique partnership with the US Telecommunications Network.  Refreshed and updated an average of 10 times a day, TARGUSinfo customers receive an excess of 99.999% accuracy rate, as measured against client trouble tickets.

“TARGUSinfo continues to supplant Legacy Network CNAM approach in terms of coverage and accuracy and innovation in coverage of wireless CNAM listings,” said Meg McRae, managing partner, Paisley Group.

“We provide a minimum of 5% higher name coverage than any other independent CNAM provider—resulting in fewer “out of area,” “unknown caller” displays that can lessen the Universal Caller ID subscriber experience,” added Moore.  “Caller Name is in our DNA.  Our mission is to help our customers continuously innovate and provide them with the most robust set of identities and attributes delivered in real-time.”

About TARGUSinfo
TARGUSinfo, the trusted provider of On-Demand Insight® to the most recognized brands, links and delivers more than 62 billion real-time attributes a year to drive smarter customer interactions on the Web, over the phone and at the point of sale.  For more than a decade, Fortune 500 companies have turned to TARGUSinfo to enable improved audience targeting, better customer experiences, higher conversion rates and increased customer lifetime values by using TARGUSinfo identification, verification, scoring and location solutions.  TARGUSinfo offers a complete range of solutions to help organizations make better decisions leveraging a patented processes built on a proprietary network and its unique predictive analytics capabilities.  A profitable and privately held company, TARGUSinfo is headquartered in Vienna, VA with offices in San Diego, Chicago, San Francisco and New York.  For more information, visit www.TARGUSinfo.com.

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