LG Electronics Enhances Customer Service Experience with On-Demand Insight from TARGUSinfo

World-Class Service Team Cuts Call-Handling Time with Valuable On-Demand Insight about Inbound Callers

VIENNA, Va., February 16, 2010 — LG Electronics USA is extending its relationship with TARGUSinfo to further support LG’s commitment to deliver world-class service to consumers, the companies announced today. TARGUSinfo, the leader in On-Demand InsightSM about prospects and customers, makes it easier for LG Electronics customer service agents to identify and better serve the needs of more than 25,000 inbound callers per week.

“Our service teams make every effort to sharpen their customer focus while enhancing productivity,” said Hwan Hur, director of the LG Electronics’ Consumer Information Center in Huntsville, Ala. “TARGUSinfo allows our customer service teams to deliver a quality experience while reducing the time spent on the phone by automatically populating our call agent’s screen identifying who’s calling and streamlining the process of getting our customers’ questions answered or problems resolved.”

Paul McConville, executive director, TARGUSinfo, said, “LG Electronics has created a model consumer service organization that puts the customer at the center of their daily interactions. We are happy to help them identify their customers in milliseconds in order to further improve time spent on providing great customer service.”

Drawing from a robust data repository and real-time delivery network, which handles more than 60 billion transactions a year, TARGUSinfo delivers the right knowledge at the right moment.  Leading customer contact companies nationwide have integrated TARGUSinfo’s services into their IVR platforms, agent desktops and automated call-handling processes to help their clients improve customer interactions and increase overall customer satisfaction.

McConville added: “Every day we help the most recognized brands and more than half of the top 25 contact centers and IVR service bureaus in the U.S. improve the customer experience and get more revenue from existing call streams by indentifying inbound callers, scoring potential buyers in real time and automatically remarketing to non-converting callers.”

About LG Electronics USA
LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics Inc., a $45 billion global force and technology leader in consumer electronics, home appliances and mobile communications.  In the United States, LG Electronics sells a range of stylish and innovative home entertainment products, mobile phones, home appliances, air conditioners and business solutions, under the company’s “Life’s Good” marketing theme.  LG Electronics’ U.S. customer service operations are headquartered in Huntsville, Ala. For more information, visit www.LGusa.com or www.LGservice.com.

About TARGUSinfo
TARGUSinfo, the leading provider of On-Demand InsightSM, provides unique identification, verification, scoring and location solutions that enable communication service providers, retailers, call-center operators, Web-based marketers and others to dramatically increase the quality of their services and the effectiveness of their marketing. A privately held company, TARGUSinfo is headquartered in Vienna, Va. For more information, visit www.TARGUSinfo.com.

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Contacts
PR Manager   
TARGUSinfo   
703.272.6215   
pr@TARGUSinfo.com  

John I. Taylor 
LG Electronics USA
(847) 941-8181
john.taylor@lge.com