On-Demand Identification

Increase Store Traffic with the Right Knowledge at the Right Moment

Today, engaging consumers is more difficult than ever. You spend enormous effort and millions of marketing dollars driving traffic into your stores.

So when consumers do walk through your doors, what are you doing to turn them into loyal, life-long customers?

The answer is "not enough" if you never even find out who most of them are.

Turn a Purchase into a Lifetime Customer

At the moment consumers purchases at the point of sale, you have a precious opportunity to  better understand who's buying, evaluate which marketing channels are working and build customer loyalty. 

And it all starts with knowing who are these people who have walked into your store. 

Turn an Inquiry Into an Opportunity

With just a phone number, we enable real-time name and address capture to ensure you have accurate data for your marketing efforts. The same information will improve your customer experience and boost efficiency by allowing your agents to quickly verify caller information rather than painstakingly transcribe it.

Thanks to our authoritative data and proprietary linking logic, no other company can match our ability to accurately identify your prospects and customers and then deliver information about them — such as name, address, phone and predictive attributes — in real time.

Don't Let Customers Slip through Your Fingers

You spend millions of dollars to trigger a response. However, not everyone converts. There are many reasons why someone might not purchase — a dropped call, a last-minute change of heart or simply shopping around.

Our SecondApproach^® automated remarketing automatically reaches back out to these hot leads with next-day communications — while interest is still high. By helping you reach out to your hot prospects before they have a chance to go cold, TARGUSinfo gives you marketing velocity where other efforts typically fizzle out.

Using our unrivalled consumer data, we append verified contact information to a non-converting caller’s phone number. Then, we automatically send a direct-mail offer using artwork that you provide.

You can use the same information to fuel outbound calls or emails. Whatever the medium, you’ll boost conversion rates, not to mention your bottom line.