On-Demand Identification

Frequently Asked Questions

How can TARGUSinfo make my marketing more effective?

We can provide you with complete contact information for everyone who responds to your marketing. So you can increase your pool of interested prospects and improve the results of your CRM and marketing efforts.

What is the source of your data?

TARGUSinfo is not a traditional single-source supplier, as are White Pages compilers and Directory Assistance providers. These databases have inherent weaknesses in accuracy, completeness and coverage.

We have relationships with hundreds of data sources, including a unique membership in the US Telecommunications Network (USTN).

The USTN is the ultimate platform for up-to-date information on all phone numbers, including nonpublic and mobile phone numbers. By becoming a trusted member of the USTN, TARGUSinfo has built a foundation for data that is exceptionally accurate, relevant and actionable.

How often is your data updated?

Data for TARGUSinfo solutions is updated 10 times per day. Over the course of every month, our network is refreshed by hundreds of data sources.

Do you have access to mobile phone, VoIP and Direct Inward Dial (DID) data?

Yes, we have access to data on mobile, VoIP and DID phone numbers where available and our coverage leads the industry.

How quickly is contact information provided?

Query-response speed varies with the type of connection our customers choose to use. A typical response to a query is in milliseconds.

What is the response rate?

TARGUSinfo's mission is to provide, On-Demand, the highest quality and quantity of information possible in response to a client's query. With our authoritative data and proprietary linking logic, no other company can match our ability to accurately identify consumers and businesses and link them to attributes in real time.

Is every address mail-deliverable?

When we provide an address as part of our response information, we provide the exact mail-deliverable postal address sourced from the US Postal Service (USPS) Address Coding Guidelines. Because all addresses are standardized, the need for formatting "guesswork" on your part is eliminated. In turn, this minimizes duplication of records in your database, as well as other related issues resulting from addresses coming from multiple sources.

Who are your preferred platform partners?

TARGUSinfo solutions are platform independent and can easily integrate with the full range of IVR and telco platforms today, giving you the freedom to go with your partner of choice.

I have an in-house IVR. Will your solutions work with it?

Yes. TARGUSinfo solutions are platform independent, so whether you outsource your IVR, use a carrier solution or use your own in-house IVR platform, TARGUSinfo On-Demand Insight can be easily integrated. Best of all, there are no large databases that are required to be installed. So if you decide down the road that you want to move to another IVR or bring the IVR in-house, TARGUSinfo solutions can easily move with you.

What type of information does TARGUSinfo deliver?

TARGUSinfo has tens of thousands of attributes on the customers and prospects interacting with your business, which can be delivered in real time.

For example, you can provide us with a phone number and we can return the complete name and address. We deliver valuable insight on the phone number itself, such as: Is it valid? How long has it been in service? Who is the carrier of the phone? Is it a mobile phone number or landline?

There is also insight available on addresses, such as: Is it mail deliverable? Is it a small office or home office? Is it occupied? Is it business or residential? Is it a prison?

What types of data does TARGUSinfo require to deliver a response?

TARGUSinfo customers get valuable intelligence starting with a number of data points, such as a name, landline phone number, mobile phone number, mailing address or email address.

Do you have information on callers on the Do-Not-Call registries?

Yes. TARGUSinfo is licensed to use the DNC flags associated with phone numbers, both for national and state registries as well as the Direct Marketing Association list.